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Devoicing for Emphasis

I commented to a client about a tendency to devoice when emphasizing a word, and I thought I pass the clarification on to everybody on the blog. The tendency is for the voice to fade and the throat to tighten when going up in pitch to stress a word – high and tight:

Notice I gave in to the tendency a lot of people have when they do this – jutting the head forward on every emphasized word. Looks especially goofy with my pencil neck!